Responding to growing travel demand, Expedia Group unveils today new
partnerships fuelling further personalized travel experiences, with
supply and tech.
SEATTLE, March 13, 2024 — Expedia Group continues to power
travel for everyone, everywhere by broadening its global reach through a
series of new and expanded partnerships underpinned by one of the world’s
best in travel technology and supply.
“Our purpose-built technology is transforming the travel industry, and we
continue to invest in this space to bring new capabilities to our partners
and expand their opportunities to reach travelers within our global
ecosystem” said Alfonso Paredes, President of Private Label Solutions.
“This translates to unparalleled travel options, competitive pricing, and
unique experiences for travelers, while simultaneously unlocking growth for
all.”
“We’re constantly deepening relationships with established global travel
brands and providing startups and entrepreneurs the scale needed to propel their growth,” said Greg Schulze,
President of Travel Partners and Media. “Combined with Expedia Group’s transformative
technology, our valuable media network inspires travelers across our
global brands, while creating significant value for our partners.”
Partners
in Asia Pacific explore new opportunities with Expedia Group as travel
peaks in best post-pandemic year:
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Uncover more down under: Tourism and Events
Queensland, Tourism Tropical North Queensland, Tourism Northern
Territory, and Brisbane Economic Development Agency entered
strategic partnerships with Expedia Group Media Solutions to
enhance travelers’ experiences, help improve sustainable tourism,
and showcase
Australia’s unique culture, landmarks, and millennia-old history.
Together, these organizations are elevating the region’s market
share by capturing more interest with Expedia Group advertising
solutions such as native, PassportAds and YouTube video.
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A world of luxury for Japan: Ikyu, a
Japanese online booking service specializing in luxury hotels and
restaurants, implements Expedia Group’s Rapid API solution, unlocking
access to lodging supply and providing more than 20,000
additional properties worldwide to guests on
a newly revamped international site, along with the ability to
earn points to apply toward future bookings.
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Expanded horizons: Established in 2000, Top Town
Travel, an IATA member, provides professional travel services for
inbound and outbound travelers in China. Top Town Travel will now
use Expedia Group’s quality hotel supply via Rapid API to offer an
extensive array of hotel room types to travelers.
North American travel providers work with Expedia Group to capitalize
on rising demand via brand, tech, and advertising partnerships:
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More rewarding memories: Alaska Airlines launched a
one-stop travel portal called “Alaska Vacations,” powered by Expedia
Group’s cutting-edge White Label Template. This platform seamlessly
integrates flights, car rentals, and access to thousands of properties
worldwide into customizable packages, so travelers can book their
entire journey with ease. Alaska Airlines Mileage Plan Members will
earn miles for every package booked via Alaska Vacations, on top of the
normal flight miles earned. In addition, Alaska Airlines Visa®
cardholders earn 3 miles per $1 spent on their eligible Alaska
Vacations packages when using their card to
book1.
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Upgraded experiences: Following successful launches in
Brazil, China, France, Germany, Japan, and Mexico in December 2023,
United Airlines is upgrading their United Hotels platform, harnessing
the power of Expedia Group’s White Label Template technology.
MileagePlus members have the flexibility to earn miles or use miles on
nearly 700,000 hotels and vacation rentals. Eligible MileagePlus
Premier members and Chase Cardmembers will receive exceptional service
and perks when staying at select VIP Access properties.
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Access to quality demand:
New Orleans Jazz Heritage Festival named Expedia Group as the Official Travel Partner for the 2024
festival, which includes an
Expedia Live Jazz Fest Travel Hub that showcases partners of our Travel
Partner Program in front of a valuable demand channel.
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Business travelers hit the road: Stockotels, now
offering an enhanced experience through Expedia Group’s Rapid API,
provides professional clients with a curated selection of luxurious to
budget-friendly accommodations across 130 countries and 800,000 hotels.
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Fostering an entrepreneurial spirit: Through a new
partnership with Expedia Travel Agent Affiliate Program (TAAP),
independent travel agents in the TRAVELSAVERS network can now offer
Expedia Group’s extensive supply and competitive rates to their clients.
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Local expertise with global reach:
One of Brazil’s largest host agencies, Uniao Nacional das Agencias de
Viagens (UNAV), is partnering with Expedia TAAP to provide their members
with access to Expedia Group’s global travel offerings, streamlining the
booking process for agents.
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Enhanced corporate travel: Paytrack is a complete
solution for expense and corporate travel management based in Brazil.
Using Expedia Group’s Rapid API solution, Paytrack is now able to offer
its business travel customers access to the company’s lodging supply,
including special amenities, discounts and more.
As unprecedented demand awaits Europe and the Middle East, Expedia
Group’s partners focus on ensuring travelers’ experiences are worthy of
gold medals:
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Unlocking wider travels: IAG Loyalty signed a new
long-term agreement with Expedia Group to unlock the power of its Rapid
API technology solution. The partnership will bolster the expansion of
British Airways Executive Club and other loyalty programs in the
International Airlines Group portfolio. Travelers using IAG Loyalty’s
Avios currency will have access to competitive rates and supply in
25,000 destinations and at 700,000 properties worldwide.
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Capturing “footy” demand:
Radisson Hotels and Expedia Group have teamed up to offer
unparalleled benefits to fans of Liverpool Football Club
Reds supporters who book one of the nine
participating Radisson Hotels properties through the Expedia Live
microsite will receive unique perks and better availability. The
collaboration helps make matchday better at home and away, underscoring
Expedia Group’s unwavering commitment to Liverpool FC as their Official
Travel Partner.
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The perks of luxury: Dubai’s iconic Burj Al Arab
Jumeirah, an architectural marvel that has put Dubai on the global map,
is now part of Expedia Group’s VIP Access program. This alliance
elevates the guest experience for travelers with perks such as room
upgrades, early check-in/late checkout, and enticing offerings at food
and beverage outlets. Hotels enrolled in the VIP Access program tend
to attract travelers who stay longer and spend more compared to
non-participating properties.2
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More hotel options: Hirondelle, an Italy-based
travel company that offers tours, business travel trips, and travel
agency services to their global client base, launched Book
For Work, a rapidly growing B2B hotel booking website that transforms accommodation booking into a strategic
advantage for both corporate travel and travel agencies. Book For Work
is now offering an extensive array of global hotel options to their
customers using Expedia Group’s Rapid API solution.
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A rising travel destination:
Visit Qatar is working with Expedia Group
to drive interest and demand to Qatar as a tourism destination on a
global scale, including building creative campaigns with the company’s
in-house creative team, Media Studio, to showcase the wonders of Qatar and creating a tailor-built data
dashboard to share insights. Visit Qatar will also leverage
travel agent support through the Expedia TAAP agency and extend its
reach to additional global travelers through
Expedia Group’s B2B partnership network.
For more information about how Expedia Group is empowering partners to
succeed in the evolving world of travel, please click
here.
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About Expedia Group
Expedia Group, Inc. brands power travel for everyone, everywhere through
our global platform. Driven by the core belief that travel is a force for
good, we help people experience the world in new ways and build lasting
connections. We provide industry-leading technology solutions to fuel
partner growth and success, while facilitating memorable experiences for
travelers. Our organization is made up of three pillars: Expedia Brands,
housing all our consumer brands; Expedia Product Technology, focused
on the group’s product and technical strategy and offerings; and Expedia
for Business, consisting of business-to-business solutions and
relationships throughout the travel ecosystem.
Expedia Group’s three flagship consumer brands includes: Expedia®, Hotels.com®, and Vrbo®. One Key™ is our
comprehensive loyalty program that unifies Expedia, Hotels.com and Vrbo into one simple, flexible
travel rewards experience. To enroll in One Key, download Expedia,
Hotels.com and Vrbo mobile apps for free on iOS and Android devices. One
Key is currently available in the U.S. and will become available globally
soon.
For more information, visit
www.expediagroup.com. Follow us on Twitter
@expediagroup
and check out our LinkedIn
www.linkedin.com/company/expedia.
1
Information checked on March 12 th, 2024. See the Alaska Airline Mileage Plan Terms and Conditions for more
information.
2
Expedia Group data, approximate incrementality for VIP Access vs. non-VIP Access properties, 2022
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